American Red Cross of the Greater Lehigh Valley

Cause Marketing

In recent years, corporate America has embraced cause-related marketing as an effective business-building technique. The Financial Development Department of the American Red Cross seeks to form mutually beneficial, long-term partnerships with corporations that can offer outreach, revenue and continuity to support the Red Cross brand and its organizational priorities within the greater Lehigh Valley.

Examples of cause marketing include Co-Branding and Point of Sale.

For more information about how your company can partner with the American Red Cross of the Greater Lehigh Valley, please contact Sandy Gaspar, director of development at 610-865-4400, ext. 258 or at GasparS@usa.redcross.org.

Your support of the American Red Cross of the Greater Lehigh Valley
is very much appreciated!